Pushing the envelope of creativity with digital ads
Through my research, the Creative Director and I created a beautiful proposal for our client, Best Buy, to do more with their custom skins. They took this and started implementing our higher standards for design immediately.
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Americans with Disabilities Act - What it means to us
This report goes over the importance of abiding by the ADA in stores and additionally on the web as new laws are created each year in support of this act.
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Ad Blocking Report
This report was supplied to our creative executives to stay on top of the latest for one of our largest problems in advertising, ad-blocking software.
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Wunderman in house processes for Best Buy, their main client
Moving millions of ads, emails and creative projects for Best Buy per year, it was incredibly important to have all processes and knowledge easily accessible and obtained in order to run seamlessly.
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ADA Color Accessibility
BBY used these reports to bring their colors to be easier seen by those that are color-blind.
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Expandable Digital Ads
This report is giving my client the incite needed to explore more opportunities in digital advertising.
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With the Services & Expertise
Laura is here to depend on to get the latest in digital advertising expertise and best practices, is passionate about SEO and reporting to enhance your ROI.
Consulting
Consulting
In the posted project proposals and reports, you see only a small percentage of Laura's proven expertises.
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Data management
Data management
If it's acquisition, planning, testing or understanding, Laura loves making sense of the numbers.
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Best Practices
Best Practices
Her passion is to use her knowledge work again and again following the latest best practices in design, UX and digital advertising.
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